- AdministratorMarch 15, 2022 at 7:02 am
Well, it’s been a big project and a long time coming, but the new site is now live. Woohoo! This site has always been about helping seniors, their families, and their advisors get the information they need to make an informed decision about a HECM reverse mortgage. Now we want to add a new component to our mission: help seniors, their families, and their advisors find professionals who offer the products and information they need to live a better and more financially secure retirement. The following summarizes the most important site enhancements:
- New business directory. We’ve rolled out a nationwide reverse mortgage lending and reverse mortgage counseling business directory to help seniors find professionals in the reverse mortgage space. If you have a reverse mortgage lending or counseling business, be sure to either search for and claim your listing or create a new business listing. Getting on our site will help you get your business in front of more potential customers.
- Enhanced user profiles. We’ve updated and upgraded the user profiles to integrate with the business listings and more closely with the forums (also called “Q&A”). You can now publish blog posts from your user profile, which helps get your message in front of more potential clients. Good blog posts may also be posted to the main blog and sent out with our periodic email blasts.
- Business listing ads. Once you have your business listing all set up, you can also purchase advertising packages on our site for a very reasonable price. Our traffic continues to grow, and this is a great way to get your business and message in front of more people.
We’ve also done many other enhancements and optimizations so the site is more usable and performs well. Such changes are often not very tangible to the average user, but they make a big difference in how the site performs.
We are planning many other great enhancements in the future and will announce them at the proper time. Thank you for your readership and have a great week!
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